Dashbot and Drift Partner to Bolster Conversational Marketing with Actionable AnalyticsWe’re excited to launch an integration with Drift to empower companies to build and refine the most intelligent and effective customer service virtual assistants. Drift is a conversational marketing platform that helps you build a digital, personal assistant for your website. This strategic partnership enables companies to optimize conversations to increase conversions by analyzing customer behavior and queries.
Creating a conversational experience is unlike any other product because of the complexity and variety in language. Currently, people are manually identifying and grouping similar messages which is tedious and not scalable. Dashbot’s [Phrase Clustering](https://www.dashbot.io/features/phrase-clustering/) unravels and organizes these conversations in an easy-to-understand format that you can export to train your customer service chatbot and empower your customer service agents.
“Drift is excited to partner with Dashbot to provide our customers with advanced conversational analytics to help optimize both human and chatbot conversations.”
Jared Fuller, Sr. Director of Partnerships at Drift
By integrating Dashbot with your Drift chatbot, you can track and manage all of your conversational marketing, by analyzing:
“We’re very excited to provide our advanced conversational analytics, like phrase clustering and audience segmentation, to conversations handled both by human and automated agents. A huge amount of value can be discovered by analyzing these rich corpuses of conversations.”
Dennis Yang, CoFounder & CPO of Dashbot
- NLP Optimization with [Phrase Clustering](https://www.dashbot.io/features/phrase-clustering/)
- Top Customer Queries
- Conversation Paths
- Audience Segmentation
- User & Session Counts
- Sentiment Analysis
- And more!